Quotes

Popular quotes

  1. Good girls go to heaven, bad girls go everywhere |
     
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    #23

  2. I would not live forever, because we should not live forever, because, if we were supposed to live forever, then we would live forever, but we cannot live forever, which is why I would not live forever. |
     
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    #24

  3. Information is power. |
     
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    On Technology

    #25

  4. Simplicity of device is always the sign of the master, whether in science or in art. |
     
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    #26

  5. The secret to creativity is knowing how to hide your sources. |
     
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    #27

  6. Simplicity is the ultimate sophistication. |
     
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    #28

  7. A reasonable man adapts himself to suit his environment. An unreasonable man persists in attempting to adapt his environment to suit himself. Therefore, all progress depends on the unreasonable man. |
     
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    #29

  8. Less is more. |
     
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    #31

  9. Research is what I'm doing when I don't know what I'm doing. |
     
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    #32

  10. The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring. |
     
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    #33

  11. I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks. |
     
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    #34

  12. Rather, the point is to recognize the tightness between seeing and thinking on an intellectual level not just a metaphorical level. |
     
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    #36

  13. The key argument is that cognitive tasks should be turned into design principles. |
     
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    #37

  14. Many people fear nothing more terribly than to take a position which stands out sharply and clearly from the prevailing opinion. The tendency of most is to adopt a view that is so ambiguous that it will include everything and so popular that it will include everybody. Not a few men who cherish lofty and noble ideals hide them under a bushel for fear of being called different. |
     
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    #38

  15. The museum of the living world is always open for business. Admission is free. |
     
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    #39

  16. The internet is a great way to get on the net. |
     
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    #40

  17. The future is here. It's just not evenly distributed yet. |
     
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    #41

  18. Designing a product is designing a relationship. |
     
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    #43

  19. Art is an idea that has found its perfect visual expression. And design is the vehicle by which this expression is made possible. Art is a noun, and design is a noun and also a verb. Art is a product and design is a process. Design is the foundation of all the arts. |
     
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    #44

  20. Our opportunity, as designers, is to learn how to handle the complexity, rather than shy away from it, and to realize that the big art of design is to make complicated things simple. |
     
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    #45

  21. The only important thing about design is how it relates to people. |
     
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    #46

  22. No design works unless it embodies ideas that are held common by the people for whom the object is intended. |
     
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    #47

  23. Always design a thing by considering it in its next larger context - a chair in a room, a room in a house, a house in an environment, an environment in a city plan. |
     
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    #48

  24. Good design is all about making other designers feel like idiots because that idea wasn’t theirs. |
     
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    #49

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