Amateurs Get Angry With Clients. Professionals Educate Them. |

This is for everyone. |

Good content gets lost with bad typography. |

If you think good design is expensive, you should look at the cost of bad design. |

Anything worth doing, is worth doing right. |

The quality of any collaborative creative endeavor tends to approach the level of taste of whoever has the final cut. |

I am happy. I'm happy with you, like this. It's my way of being happy. |

Design makes what is complex feel simpler, and what is simpler feel richer. |

The design is done when the problem goes away. |

Design is always about synthesis -synthesis of market needs, technology trends, and business needs. |

Design is not just what it looks like and feels like. Design is how it works. |

If a site is perfectly usable but it lacks an elegant and appropriate design style, it will fail. |

...that strange new zone between medium and message. That zone we call the interface. |

We're gambling on our vision, and we would rather do that than make 'me too' products. |

You need to remember that when the product is free, you are the product. |

If you are always trying to be normal, you will never know how amazing you can be. |

It boils down to this: you aren't allowed to tell [customers] what their problem is, and in return, they aren't allowed to tell you what to build. They own the problem, and you own the solution. |

Content is like Water. You put water into a cup, it becomes the cup. You put water into a bottle, it becomes the bottle. You put it in a teapot, it becomes the teapot. |

Re-examine all that you have been told; dismiss that which insults your soul. |

The most effective way to do it, is to do it. |

The only person you are destined to become is the person you decide to be. |

Yesterday I was clever and I wanted to change the world. Today I am wise and I'm changing myself. |

The impediment to action advances action. What stands in the way becomes the way. |

There is more to life than increasing its speed. |