Consider a user talking about your app saying, “it can do this, it can do that”. Now compare that to them saying that with your creation “I can do this, I can do that”. The difference is syntactically small but incredibly important from an application design and implementation perspective.
In the latter case of a user saying that with your app they can do this or they can do that, you have successfully interlocked the users intentions with the features your app possesses.
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