Ultimately, we are deluding ourselves if we think that the products that we design are the ‘things’ that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name.

#427

It is fidelity of the experience, not the fidelity of the prototype, sketch, or technology that is important from the perspective of ideation and early design.

#212

Guy de Maupassant • Albert Einstein • Henry David Thoreau • Friedrich Nietzsche • Confucius • Voltaire • Mike Monteiro • Steven Wright • Kurt D. Cobain • John Maeda • Anna Eleanor Roosevelt • anonymous • Marshall McLuhan • Martin Luther King Jr. • Miguel de Cervantes Saavedra • Theodor Seuss Geisel • Zig Ziglar • Elwyn Brooks "E. B." White • Winston Churchill • Rabindranath Tagore • Annie Proulx • Anais Nin • Paul Rand • Toni Morrison

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