Ultimately, we are deluding ourselves if we think that the products that we design are the ‘things’ that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name.

#427

It is fidelity of the experience, not the fidelity of the prototype, sketch, or technology that is important from the perspective of ideation and early design.

#212

Anna Eleanor Roosevelt • Guy de Maupassant • Henry David Thoreau • Friedrich Nietzsche • Confucius • Voltaire • Mike Monteiro • Steven Wright • Kurt D. Cobain • Elwyn Brooks White • Albert Einstein • anonymous • Martin Luther King Jr. • Marshall McLuhan • Miguel de Cervantes Saavedra • Zig Ziglar • Theodor Seuss Geisel • John Maeda • Pablo Picasso • Toni Morrison • Mahatma Gandhi • Kahlil Gibran • Annie Proulx • Oscar Wilde

Bill Buxton

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