Ultimately, we are deluding ourselves if we think that the products that we design are the ‘things’ that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name.

#427

It is fidelity of the experience, not the fidelity of the prototype, sketch, or technology that is important from the perspective of ideation and early design.

#212

Guy de Maupassant • Anna Eleanor Roosevelt • Henry David Thoreau • Confucius • Voltaire • Mike Monteiro • Friedrich Nietzsche • Steven Wright • Zig Ziglar • Elwyn Brooks "E. B." White • Albert Einstein • anonymous • Martin Luther King Jr. • Marshall McLuhan • Kurt D. Cobain • John Maeda • Kahlil Gibran • Theodor Seuss Geisel • Winston Churchill • Rabindranath Tagore • Pablo Picasso • Miguel de Cervantes Saavedra • Oscar Wilde • Deepak Chopra

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