Ultimately, we are deluding ourselves if we think that the products that we design are the ‘things’ that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name.

#427

It is fidelity of the experience, not the fidelity of the prototype, sketch, or technology that is important from the perspective of ideation and early design.

#212

Guy de Maupassant • Albert Einstein • Henry David Thoreau • Voltaire • Friedrich Nietzsche • Mike Monteiro • Confucius • Zig Ziglar • Steven Wright • Pablo Picasso • Anna Eleanor Roosevelt • anonymous • Martin Luther King Jr. • Marshall McLuhan • John Maeda • Theodor Seuss Geisel • Elwyn Brooks "E. B." White • Winston Churchill • Kahlil Gibran • Miguel de Cervantes Saavedra • Mahatma Gandhi • Paul Rand • Oscar Wilde • Deepak Chopra

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